Oikos by Master Card

Project Oikos (family in Greek) is a solution that provides parents a safe and fun way to introduce their kids to money management and financial education with convenient payment tools customized to their ages and needs. Through a simple mobile app they can load funds as well as track how and where their children spend their money, and reward positive behaviors such as earning and saving. By simplifying the day to day management of family expenses, we facilitate discussions to leave time for what really matters: bonding and building memories together.

Our delivery consisted of:

• A prototype demonstrating the user experience for key product features and benefits that resonated with consumers during initial research
• User journeys for parent and child personas, highlighting age appropriate features and functionality
• Full evaluation and plan for the technical effort and feasibility of the product’s features

For The Children

• Keep track of spending
• Pay or request money from friends
• Request chores to earn money or a credit increase
• Get helpful tips based on spending habits and saving from previous billing cycles

For The Parent

• See how your child is managing their money and where they are spending it
• Adjust their credit limit as you see fit
• Track their past spending/saving trends so you can help them be smart about their finances

Fun stats to keep you on top of your money game

The Profile provides customized information regarding the child’s financial history that educates the user on their financial health and what they can do to maintain it or make it better.

Other product features:

• Age-appropriate financial education
• Dashboard
• Savings
• Rewards
• Account management & controls
• Alerts (real-time feedback)